190 branches all over the world, $114 billion sales in
2006...
Well, there is really something that this company can be proud of.
Siemens mobile phones were considered to be one of the most
popular
brand in the world of mobile devices. What was the secret of its
popularity? Some people preferred German quality, the others adored
everything first rate, and there also were people who
appreciated
functionality the most of all. All these you were able to find in
modern Siemens mobile phones.
But still Siemens mobile phones are not in the fifth world's largest
companies of producing and retailing such devices. Nokia, Samsung,
SonyEricsson, LG
and Motorola continue to be the leaders in this competition. And, of
course, it is not so easy to hold one's positions while the other
companies also want to be first. But what prevent such a company to
become the leader in mobile phones retailing? And why do we continue to
talk about Siemens mobile phones in the past tense?
Don't forget that the lion's share of the goods of this famous company
is not Siemens mobile
phones and probably it is not so necessary for this time. Of course,
someone may raise an objection that it is hard to believe that someone
doesn't want to earn more profits. Well, first of all you should know
that in 2005 Siemens mobile phones subsidiary was acquired by Taiwanese
company BenQ. At this moment the situation is not very
advantageous for German unit of Siemens mobile phones. To be precise,
this unit went bankrupt in 2006.
But still Siemens mobile phones can be found on the Russian market and
the company will try to maintain sales... though it will never be able
to gain the previous position. So, probably, we witness the other
financial collapse of the largest industry in the world. What will be
next? Just look for new leaders in mobile phone history
and try to choose the phone for which you will be able to buy all the
necessary details. Though nowadays it is more profitable just to buy a
new phone that repair it.
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